Management Team

Dennis Khoo

CEO and Founder

Dennis Khoo is the CEO and founder of Xerafy and brings with him 20 years of senior management, regional sales and business operation experience. A veteran in the RFID space, he was responsible throughout his career for the success of startup ventures and businesses for Motorola, Schlumberger and Inside Secure.

Dennis graduated from NUS in Singapore and has lived and worked for more than 10 years in Hong Kong and China.


Eden Liu

Executive VP

Eden is a co-founder and takes care of operations and investor relations. Besides his strong entrepreneurial background, he brings experience from the transportation engineering sector and contributes to the company’s deep understanding of Industrial IoT

A MBA graduate from Nanjing University, Eden also studied economics at Kyushu University Business School in Fukuoka, Japan.


Wayne Herdell

Business Development Director, Global Healthcare

Wayne has 15+ years of experience in the development, marketing, and delivery of comprehensive healthcare solutions for hospitals. Prior to Xerafy, Wayne held similar positions at GE Healthcare, Pfizer, Philips Healthcare and Sodexo

Wayne graduated from University of Detroit Mercy.


Michel Gillmann

Marketing Director

Michel has 20 years of experience bringing disruptive digital solutions to the financial and M&A markets. Prior to relocating to Shanghai, Michel has been operating out of London, Paris, New York and Hong Kong.

Michel earned his Masters in Management from ISC Paris.


David King

Human Resources Director  

David leads the international Talent Acquisition and Development at Xerafy, bringing his wealth of cross-sector experiences at BHP Billiton. Qantas and Randstad.

David graduated from TAFE in Sydney.



Corporate Finance Director

Amanda has an international consulting background, providing accounting, auditing and tax advisory services to large international corporations.

A Law graduate from Fudan University, Amanda is a Certified Accountant and has been a member of the ACCA since 2008.


Moses Chang

Business Development Director, US and Americas

Moses has been the face of Xerafy for our clients in the US and the whole continent. His experience of applied RFID technology in a number of industries makes him a key success factor for our clients’ projects.

Moses graduated from The University of Texas at Austin


David Read

Business Development Director, EMEA 

David has over 20+ years experience in RFID as part of Internet of Things, Industry 4.0 and Big Data. He previously worked with leading RFID solution providers as well as Logica and AT&T.

David has an MBA from Warwick, UK.


Michael Hu

Business Development Director, China 

Michael consolidates 7 years in the RFID industry and 3 years in Solutions, leading innovation solution projects for a number of Chinese Hospitals, HAECO, China Power Grid and CNOOC, among others.

Michael graduated from Nanchang Aviation University, China.


Tomson Shen

Software Director

Tomson brings to Xerafy over 10 years in software architecture, project management and software development.

Tomson graduated from the Shanghai Institute of Technology.


Diego Chen

Solution Director

Over 7 years in delivering solutions and Project Manager specialized in Software, for China Mobile among others.

Diego is a graduate of East China University of Science and Technology and is PMP certified.